2025 · Artists · Loe Shimmy
Loe Shimmy: Lifestyle
Before the video there was the lifestyle: Loe Shimmy in Fifty Karats from February to June 2025.
Months before “Not Alright”, Fifty Karats posted Loe Shimmy under one word: lifestyle.
The first set went up on 5 February 2025. A stage lit purple and green, a chain, and then black and white, with a pair of Fifty Karats frames.


Broward County
In April the brand posted Loe Shimmy performing live in Broward County with Rob49.
June
On 3 June the lifestyle set picked up again: the back seat of a car, a club in blue light, the same chain.


The frames
The yellow frames from the February post, shot on white.


Loe Shimmy (@loeshimmy)
Photos: @fiftykarats on Instagram, 2025
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