2018 · Campaigns
Fifty Karats Forever
May 2018, five years of Fifty Karats: the message signs over the highway, and a film that followed.
May 2018. Five years of Fifty Karats, and the message signs over the highway said it.
Fifty Karats forever.
SS18 was coming in June.
Don’t trust anybody
On 30 June 2018 one more went up, with one line under it: trust yourself.
The film
In January 2019 Fifty Karats Forever became a film.
Fifty Karats, five years, May 2018
